Tobacco History:
The Social History of Smoking
by George Latimer Apperson
First published in 1914
"The Social History of Smoking" by George Latimer Apperson, can be purchased at Amazon.com in two different versions. Depending on the quality of the edition, prices range between $35 and $104.
From Chapter 3: The number of shops where tobacco was sold in the early days of its triumph seems to have been extraordinary. Barnaby Rich, one of the most prolific parents of pamphlets in an age of prolific writers, wrote a satire on "The Honestie of this Age," which was printed in 1614. In this production Rich declares that every fellow who came into an ale-house and called for his pot, must have his pipe also, for tobacco was then a commodity as much sold in every tavern, inn and ale-house as wine, ale, or beer. He goes on to say that apothecaries' shops, grocers' shops, and chandlers' shops were (almost) never without company who from morning to night were still taking tobacco; and what a number there are besides, he adds, "that doe keepe houses, set open shoppes, that have no other trade to live by but by the selling of tobacco." Rich says he had been told that a list had been recently made of all the houses that traded in tobacco in and near about London, and that if a man might believe what was confidently reported, there were found to be upwards of 7000 houses that lived by that trade; but he could not say whether the apothecaries', grocers' and chandlers' shops, where tobacco was also sold, were included in that number. He proceeds to calculate what the annual expenditure on smoke must be. The number of 7000 seems very large and is perhaps exaggerated. Round numbers are apt to be over rather than under the mark.
From Chapter 7: Hogarth himself was a confirmed pipe-lover. When he and Thornhill and their three companions set out from Gravesend for the final stage, up the river, of their famous "Five Days Peregrination," we are told that they hired a boat with clean straw, and laid in a bottle of wine, pipes, tobacco, and light, and so came merrily up the river. The arm-chair in which Hogarth was wont to sit and smoke is still preserved in his house at Chiswick, which has been bought and preserved as a memorial of the moralist-painter; and in the garden of the house may still be seen the remains of the mulberry tree under which Mr. Austin Dobson suggests that Hogarth and Fielding may have sat and smoked their pipes together in the days when George was King.
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From Chapter 8: All's well that ends well; but one cannot help wondering what kind of tobacco it was that the Birmingham tradesman used, a half pipeful of which had such a deadly effect—but perhaps the effect was due to the salt, not to the tobacco. In the year after that which witnessed Coleridge's adventure, i.e. in 1796, a tobacco-box with a history was the subject of a legal decision. This box, made of common horn and small enough to be carried in the pocket, was bought for fourpence by an overseer of the poor in the time of Queen Anne, and was presented by him in 1713 to the Society of Past Overseers of the parish of St. Margaret, Westminster. In 1720 the Society, in memory of the donor, ornamented the lid with a silver rim; and at intervals thereafter additions were made to an extraordinary extent to the box and its casings. Hogarth engraved within the lid in 1746 a bust of the victor of Culloden. Gradually the horn box was enshrined within one case after another—usually silver lined with velvet—each case bearing inscribed plates commemorating persons or events. A Past Overseer who detained the box in 1793 had to give it back after three years of litigation. A case of octagon shape records the triumph of Justice, and Lord Chancellor Loughborough pronouncing his decree for the restitution of the box on March 5, 1796. In later days many and various additions have been made to the many coverings of the box, recording public events of interest.
From Chapter 15: Addison, in the twenty-eighth Spectator, April 2, 1711, took note of the severance which had taken place between sign and trade, and of the absurdity that the sign no longer had any significance. After satirizing first, the monstrous conjunctions in signs of "Dog and Gridiron," "Cat and Fiddle" and so forth; and next the absurd custom by which young tradesmen, at their first starting in business, added their own signs to those of the masters under whom they had served their apprenticeship; the essayist goes on to say: "In the third place I would enjoin every shop to make use of a sign which bears some affinity to the wares in which it deals. What can be more inconsistent than to see ... a tailor at the Lion? A cook should not live at the Boot, nor a Shoe-maker at the Roasted Pig; and yet for want of this regulation, I have seen a Goat set up before the door of a perfumer, and the French King's Head at a sword-cutler's."